With the advent of social networks that began with groups such as Friendster and Myspace and which now boasts heavy weight of millions of dollars, as Facebook and Twitter, search engines now have no choice but to take their content seriously. The reason that they do is entirely of need. With an estimated number of active users North of $ 750 million and a global footprint across nearly 70 countries, Facebook and other social network users generate much as amazing of Internet traffic in the online discussions and other interactions participate.
Elements of discussion vary considerably depending on the individual interests, predilections each cliques and social groups. The settings search and algorithms used to reveal the results of the research have been changed and amended accordingly with the emphasis on results with social media links. You should take my word for it. Try hiding in search terms in Google or Bing and results of social media would probably appear in the displayed the top 10 sites.
The reason why search engines especially prefer the results with social media links is the simple fact that any information that has been tweeted or shared before are more likely to be of interest to the researcher because they contain other results do not, a human touch. What will be featured in this article below are search engine optimization advice a few involving social media to help generate traffic to your site.
1 Increase the reputation of the brand and the discussion on social networking sites social
According to Matt Cutts, Google search engineer, Google began a significant change in the classification of signals; This is how they rank and giving sites an order of importance in the search results display. To determine whether or not a product, person or site Web is reliable enough for a place in the results of their research, Google now look in social networking sites too.
Take relevant measures of therefore to ensure that your sites Web is known and discussed by the social network users, because the more talk of people on this subject, more it will be highly rated by the search engines. You can do through simple measures as binding users to websites containing your product through your blog, Facebook page and basically everywhere else maintain you a presence online.
2 Prepare a long term campaign!
Social network users are huge in numbers. they come from different countries, speak different languages and naturally go online at times different too. To ensure this brand awareness to what you are marketing penetrate through all levels of the social these networking sites user base, not to give up after a few weeks or even months of work.
Make a commitment and place on the side of a period of time each day for your campaign. Search engines give importance more recent results, if they are comments, tweets and articles if you can ensure constant, long-term discussions take place on your product, you would already have half of the battle for your understanding.
3 Stay active with your own messages and tweets!
Keep in mind that Internet users and social networking sites users are generally short attention spans and you must prepare a strategy that goes beyond their initial attention only capture. Develop ways to get their listening constantly to news or updates on your Web site as their signature for updates via email.
Don't forget that users of these sites have a lot of other things that can attract their attention and most of them are not ready to spend time looking for updates on your product, especially if they get disappointed some first time do. Take the time therefore constantly update with the latest news and inform them accurately when there is regular maintenance or unavailability of your site. Users appreciate your attention and there is nothing more attractive than the personal touch when sending emails.
4 Make your relevant messages
To update your blog or your website, don't forget to make your relevant messages to the service or product you provide. Similarly, when following validation of your status or tweet, don't forget your friends on your site a link too! It is not deprecated display personal problems from time to time. Your friends would like to feel that they are interacting with someone their familiar with after all! However, when possible try to relate your messages with what you are marketing in a discreet way so that people will be familiar with them.
5 Maintain basic courtesy!
Even in the marketing of your Web site or product, do not forget decorum base and ethics of the use of the Internet. Are not such; the inboxes of your contacts with different updates that they may find disturbing spam. People bother information but try your best to ensure that they do not get bothered with unwanted content of your mail. They could get really thwarted and start telling the bad things on your website or you!
To recapitulate, these social media, SEO advice are judged and methods to ensure your Web site traffic increase proven. However, the road to success is long and arduous, and you must ensure that you continually keep to it. If you do not have to follow the previous efforts and decide to continue in a few months later, expect that it is more difficult than before. It is because the users who have been attracted by the first time would be wary of return to a site with a balance sheet, while the newcomers would be certainly too has the conversations of other users.
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