Friday, June 24, 2011

Most Web sites and Blogs have a natural traffic limit

Since I started building that my sites first back in 2005 I owned probably at least twenty ones different, ranging from blogs such as this to niche sites and focused on the services of the sites. A pattern that I have noticed over the years is that most websites have a limit of natural traffic.


This limit of natural traffic, I mean a volume of traffic (for example, 30,000 unique monthly, unique monthly 200,000 or unique monthly $ 3 million, according to the site in question) that the Web site will attract once he fully developed and put in place.


As you can see, most websites start slow, then they go through a phase of rapid growth, and then they reach the natural boundary. Of course, they could always keep more after reaching the limit, but that growth will be minimal compared to the previous period of growth.


Time will be needed to achieve the limit will vary depending on the niche/type site Web, as well as the efforts made by the owner. For example, a Web site on a small niche as "white tea" could reach its natural limit after 12 months, then only a blog on technology could take years to reach its natural limit.


Similarly, the limit itself can vary, depending on the niche and the type of Web site. The tea Web site might have a natural limit of 20,000 monthly unique visitors, while for the tech blog, this number could be $ 5 million or more (TechCrunch should be the reference here).


Note that the natural boundary number includes all sources of traffic (e.g., search engines, direct traffic, subscribers, referrals and so forth).


An example


Let me use an example to illustrate the concept. A couple of years, I had a site nests on the wargame of the Mafia (very popular on Facebook). At one point he reached the first page of Google for the term "mafia wars", and he also had good ranking for several related keywords. As a result, he received about 150 000 monthly unique visitors (although it is a relatively small site with 20 pages or more) and generated about $400 in Google AdSense.


I tried to add more content and promote the below Web site, but no matter what I was doing traffic grow a lot. After a few months, that I thought that the site had reached, it is the natural traffic limit, so I decided to sell.


Now don't you wrong. The Web site of sale once it reaches its natural limit not always the best choice. I sold only a mafia wars because it was not aligned with the niches that I like to focus. Had it been a tech-based Web site, for example, I would have probably kept it as a source of passive income.


The Message of meals to go


The message that I wanted to pass is the following: it is important to know that Web sites and blogs have a limit of natural traffic. Identify when you have reached it is not always easy, but you should try.


Once you determine that your Web/blog site has reached its natural limit you have mainly two options: sell if you are not interested in this niche of anymore, or put it on auto-pilot to the part of your free time so that you can start working on a new project.

0 коммент.:

Post a Comment

Twitter Delicious Facebook Digg Stumbleupon Favorites More