4 Effective Strategies For Boosting Blog Traffic

Nothing beats SEO when boosting your blog’s traffic. SEO after all was designed for one thing and that’s to get your website more visibility. Getting to the top of search engines can be considered the holy grail of any SEO strategy. Sometimes it’s not what your competition is doing but what you as a blog owner fails to do.

1. Links, Links, Links
They always say that you just can’t get enough links. These are like tiny votes for your website and more votes get you ranked higher. There is no other way for search engines to know your website’s reputation but by looking at other websites that link back to your site. This increases your websites value and increases your ranking.

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It would be a good idea to diversify your link building campaign. Nobody really knows how much PR juice is passed from these strategies so using different techniques helps you maximize the benefits. Recent changes in how Google determines the quality of links generated from different techniques has only reinforced this. Submitting hundreds of articles to directories has long been a popular way of getting back links. But with the recent changes some say that the value of this has decreased. Using a variety of linking strategies ensures that you keep a steady flow of PR juice going to your blog.

2. Optimize your Content
Quality will always be king but integrating keywords into your article doesn’t hurt either. Build your keywords around your content and not the other way around. This gives your content a more natural flow. One technique that I use is to write the article first before inserting the keywords.

Keyword Research – keywords play a crucial role in helping your blog become more visible. There are a lot of applications that could help even novice bloggers determine the right keywords for their post. Some of these include Google’s AdWord Tool and WordTracker. Keyword Density – the next step after determining what keywords to use is to know how many times you should use it on your post. Some experts place the figure at 3-5 %. This means using your keywords 3 to 5 times for every 100 words.Keyword Placement – it would also be a good idea where to place these keywords. Placing a few keywords at the start of your post and decrease its frequency at the end. Search engines usually place great importance in crawling the first few sentences and the last paragraph of the post.

3. Optimize Post Titles
Every blog post starts with a title. It is also a great place to put your target keywords. A title only consists of a few words or a single phrase but this is also one of the first places where search engines crawl when looking for relevant content.

4. Social Networks
This is probably one of the easiest ways of getting people to visit your blog. All it takes is to place a link on your tweets or shouts. A simple way of keeping your fans and followers updated about your latest post. One thing that makes social networks so effective is its ability to get viral. One follower or friend could easily turn into hundreds.

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