Sunday, October 2, 2011

The Science of Blogging

The word “science” comes from the Latin root “scientia,” which means knowledge. This is the reason why the word science is attached to many “non scientific” terms like “the science of theology.”


A blog is defined as follows:



A blog is a type of website that is usually arranged in chronological order from the most recent “post” (or entry) at the top of the main page to the older entries towards the bottom.—Darren Rowse, What is a Blog?


Most websites are intended to acquire or spread knowledge, hence science and blogs have a lot to do with each other.


The following scientists’ quotes do not refer specifically to blogging, but I think they can teach us a lot about it.



I am sure that I am not smarter than other scientists. Psychologists have said that my IQ is about 160, I recognize that there are one hundred thousand or more people in the United States that have IQs higher than that.—Linus Pauling; Nobel Laureate of Chemistry (1954) and Peace (1962), in an interview to the site Academy of Achievement, Nov 11, 1990.


An authority on blogging, Darren Rowse said in Blogging Takes Super Human Effort vs Blogging is Easy [Misconceptions New Bloggers Have #1]:

“Before I started blogging I had had 20 jobs in ten years, none of which were in anything to do with the online space and most of which were fairly manual/physical jobs.“My only qualifications were half a degree in Marketing (which I failed half of the subjects in) and a Bachelor of Theology.“I’d received a ‘C’ in English in my final year of high school.“I was incapable of making text bold on my first blog for several weeks—I wasn’t the sharpest tool in the shed when it came to anything technical!”

Some people think that only people with exceptionally brilliant minds can become good bloggers (or good in anything). This is nonsense. Just work hard with devotion. You will make it. There are no magic people.



If I have seen further it is only by standing on the shoulders of giants.—Sir Isaac Newton; English physicist and mathematician, in a letter to Robert Hooke, 5 Feb. 1675 or 1676


There are always good resources available on any niche you choose, and there are always some people who are “giants” (authorities) in that field. By “resources” I don’t only mean blogs. There will always be excellent books, magazines, videos, and so on in your niche. Utilize them.  I don’t mean copy their content. I mean learn from them, put your own voice in it, and produce fresh content. If you can do your own research and take the current material a step ahead, even better.



Life is like riding a bicycle. To keep your balance you must keep moving.—Albert Einstein; Nobel Laureate of Physics (1921)


To make a blog successful you must keep working on it regularly.


Despite the fact that there are thousands of articles on ProBlogger, I keep returning to this site to read the new ones. Though sometimes I read some old articles, mainly I concentrate on the latest material. I think most readers do the same, as the latest post’s comments are the most frequented.


If you make a blog and update it once in two months, it will collapse. Readers usually want new content on the latest happenings in your niche. Also, readers want regular replies from you. If they are taking the trouble of sparing some time and commenting on your blog, they want the favor to be reciprocated.



You have to learn the rules of the game. And then you have to play better than anyone else.—Albert Einstein; Nobel Laureate of Physics (1921)


To be a good blogger, you need to know a good deal about blogging. For example you need to know which is a good blogging platform, the methods of monetization, how to set up an email newsletter, how to use sites like Facebook and Twitter to your maximum advantage, and more.


The rest is mind game and hard work. Keep blogging diligently. You’ll learn many things practically that you will not learn by referring to blogging resources. Use this information to create better blogs than your competitors.



I have never met a man so ignorant that I couldn’t learn something from him.—Galileo Galilei; Italian physicist


Do you think visiting “bad” blogs is a waste of time? Not at all! By visiting them you can learn why that blog didn’t do well. What mistakes did the blogger make? Pay attention to those mistakes so that you may not make them.



The worthwhile problems are the ones you can really solve or help solve, the ones you can really contribute something to.—Richard Feynman; Nobel Laureate of Physics (1965) in a letter to Koichi Mano, February 3, 1966


Though there are thousands of problems that humanity is facing today, you should select a niche of which you have a good knowledge. Then, write posts that can really help people live better lives by solving their problems. If you can solve their problems, they will visit your blog.



The lecturer should give the audience full reason to believe that all his powers have been exerted for their pleasure and instruction.—Michael Faraday; English physicist, as quoted in A Random Walk in Science (1973) by Robert L. Weber, p. 76


Give your readers the true impression that you really care for them and you have put up a lot of energy and hard work into your blog. Don’t try to fake yourself.  You must really make all attempts to please your audience.  If you yourself won’t take your blog seriously, don’t expect your readers to take it seriously.


Do you know quotes from other scientists that reflect and fit with blogging? Share yours in the comments!

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